Diggs Fail Ox Wagon

Ox News: If you’ve accessed Digg.com this week you’ve probably encountered Digg’s Fail Ox Wagon.

Digg Fail Ox Wagon
The Digg Fail Ox Wagon, with a snarky tweak by a frustrated user.

If you’ve accessed Digg.com in the past few days you’ve probably encountered Digg’s Fail Ox Wagon. The site has been plagued by technical glitches since V4 was released earlier this week, and it seems Kevin Rose & Co. anticipated a rocky transition, having readied their answer to Twitter’s Fail Whale—the Fail Ox Wagon, which announces: “Digg has broken an axle…. We might have to sell some oxen but we’ll be back on the trail soon.” (The image was created by Digg designer Tyson Rosage, who claims to be obsessed with the old-school computer game The Oregon Trail.) 

Whether or not this image and message comforts frustrated Digg users remains to be seen. From what I can tell, hardcore Digg users don’t like the new Digg, which perhaps explains one user’s tweak of the Fail Ox message [pictured above], which reads:  “We might have to sell your soul … but we’ll be back on the trail soon.”